ETF Innovation Brings Autocallable Strategies To Advisors

Host Ryan Nauman welcomes Will Rhind, founder and CEO of GraniteShares, to discuss ETF innovation, the growth of active ETFs, and the rising use of derivatives in ETFs. Rhind explains how the SEC’s Derivatives Rule (18f-4) helped enable broader derivatives usage in funds, bringing strategies once limited to hedge funds and ultra-high-net-worth investors into ETF wrappers. The conversation focuses on autocallable strategies—popular in structured notes—designed to deliver attractive yield alongside defined downside protection, and why they resonate when markets are near all-time highs and investors prioritize capital preservation. Rhind highlights liquidity as a key advantage of the ETF structure versus traditional structured notes and discusses how advisors may use auto-callable ETFs as complements to fixed income, equity income, or alternatives.
Learn more about Zephyr here.
Learn more about GraniteShares here.
00:00 Podcast Welcome Disclaimer
01:10 ETFs Innovation Autocallables
02:09 Meet Will Rhind GraniteShares
04:09 Keeping Up With Trends
05:59 Derivative Rule 18f-4
08:04 Autocallable Basics
09:55 Why Now Downside Focus
12:20 Liquidity ETF Wrapper Edge
14:52 Advisor Allocation Playbook
16:56 Wrap Up Where To Learn More




